RIVERTY
SUBSCRIPTION PAYMENTS LIFECYCLE – B2B CONTENT Industry / market Territory Europe Challenge The best way to build awareness around the new brand: offer the target audience actionable insights around payment behaviour and consumer preferences. We did this by taking an outside-in approach: exploring local consumer payment preferences for their subscriptions. A human-centric approach that’s perfectly […]
ARVATO FINANCIAL SOLUTIONS
CUSTOMER-CENTRIC DEBT COLLECTION (B2B) Industry / market territory Benelux Challenge Position Arvato Financial Solutions’ debt collection services (‘incasso’) so it clearly stands out from the competition. Focus on e-commerce, telecommunications, banking & insurance markets. Ensure lead generation by converting web traffic into whitepaper downloads. https://mrfox.agency/wp-content/uploads/2021/01/Arvato-Campaign-2-mpg.mp4 Strategy Debt Collection Services protects against payment failure. Our sponsored […]
ARVATO FINANCIAL SOLUTIONS
BACKBONE FOR GROWTH Industry / market territory Benelux Challenge Arvato Financial Solutions is a leading international B2B financial services provider. We were asked to develop a positioning strategy, creative platform and content marketing funnel for the brand’s introduction in the Benelux. Approach To win externally, you must start internally. Through our Our Brand Growth Model […]
ARVATO FINANCIAL SOLUTIONS
Subscribe, Share, Simplify Industry / market Territory The Netherlands Challenge The subscription and sharing economy is on the rise – from software, home cooking, bicycles, perfume to home entertainment. Rooted in the trend that people are less and less interested in actually owning products, instead opting to use them subscription based. Our B2B campaign positioned […]
ARVATO FINANCIAL SOLUTIONS
Insight, Intervention, Impact (B2B) Industry / market TERRITORY BeNeLux Challenge Our previous campaigns created a distinct market position for Arvato Financial Solutions’ debt collection services (incasso). Their innovative approach secures liquidity for their clients – companies such as Opel, Rabobank, Amazon. We were asked to develop a sponsored LinkedIn campaign and content strategy to convert […]